About
Our Vision & Mission
“I shall not commit the fashionable stupidity of regarding everything
I can’t explain as a fraud” – Carl Gustav Jung, Circa 1950
Vision
To establish SNIPE as a leading paranormal investigative team first, and an indigenous group of captivating presenters and storytellers second.
Mission
To investigate the paranormal using a good mind with respect and kindness being paramount, share our findings and experiences openly and honestly—and, inspire indigenous people of all ages to be proud of their peoples' unique world views.
Beginnings
Curiousity Led, Passion Fueled
Born “officially” in the early 2010s, SNIPE had been haunting Todd Sr.’s imagination long before Ghost Hunters of the Grand River lit up the screen. Fueled by scary stories, local lore, and whispered legends, Todd’s curiosity was relentless—and occasionally resourceful. As he fondly recalls, ghost hunting in the early ’80s sometimes meant tossing his smaller twin, Trevor, through the window of an abandoned house. “He was smaller,” Todd notes. “Logistics.”
Back then, they called themselves “Devils’ Dogs Demons”—proof that subtlety is learned, not inherited. Who knew those rough-and-ready adventures would lead, years later, to prime-time paranormal pursuits?
The formal birth of SNIPE rekindled Todd’s obsession with the unseen and the unheard. Investigations became a family sport, a maker’s playground, and a brand with a pulse of its own. Todd even built custom gear, turning curiosity into craft and a local legend into a living, breathing connection with its audience.
